Anjoleena Griffin-Holst is thrilled to be the newest addition to Table 301 in Greenville, South Carolina as Corporate Beverage Director. With a keen understanding that beverage is the most fun part of any successful dining program, she will oversee the beverage program for the entire restaurant group that includes seven unique concepts and a catering business. She will work closely with each restaurant to develop their offerings as well as further enhance the knowledge of the Table 301 staff. Her devotion to the sales and service of all things liquid is evident and she looks forward to enhancing the dining, retail and festival experiences for consumers in Greenville.
Anjoleena comes to Table 301 after her recent adventure as owner of Liquid Side of Life, a company devoted to the exploration, training and development of beverage programs designed to enhance the guest experience. “My philosophy is simple,” she says. “Wine should be fun, not intimidating; upscale but also accessible.” Griffin-Holst is careful to ensure that each guest’s wine experience is memorable, whether they purchase a $30 or a $3,000 bottle of wine. She is pleased to have included The Plaza Hotel in New York City as one of her clients. The Food and Beverage program of this prestigious and historic property was reimagined by celebrated chef, author, television personality and lifestyle consultant Geoffrey Zakarian. Her innate talent for developing consumer events led Anjoleena to work with the Atlantic City Alliance Boardwalk Wine Promenade Festival where she helped acquire over 150 selections and educated attendees as they sipped by the seaside.
Anjoleena was one of the only female Wine Directors of a casino in the world and held the prestigious position at Borgata Hotel Casino & Spa for eight years. During this time, the Eastern Sea board’s leading resort and dining destination gained an excellent reputation for its impressive wine program continually earning “Best of Excellence Awards” from Wine Spectator. In addition to heading up a large team of sommeliers and beverage managers, she oversaw the wine training of all service staff at the casual restaurants, bars, nightclubs and fine dining restaurants, which included Wolfgang Puck American Grille, Old Homestead and Bobby Flay Steakhouse. She conceptualized, curated and organized all wine selections for Borgata Food & Wine events. Her responsibilities expanded in the summer of 2011 with the opening of Vintage, A Wine Boutique where the consumer was encouraged to ‘sip before they shop’ from one of the 32 wines offered on the Enomatic Wine Serving Systems.
With a vast knowledge of wines, beers and spirits and an enthusiasm for sharing it, Griffin-Holst was the author of a bi-monthly wine column and was heard on local NJ radio stations giving her tips, tricks and recommendations helping demystify wine for consumers. She is one of the select Sommeliers invited to participate in The Wine Spectator Grand Experience and La Paulée and has been a panelist at Aspen Food & Wine Classic. Anjoleena is a level 3 with the Court of Master Sommeliers and continues her studies for the rigorous Master Sommelier Diploma.